We grew out of the name. We started as mostly a link service but added features like ReaderTeams, SalesAnalytics, AuthorPlanner, and more. People thought we were a one trick pony with the name ReaderLinks. That's understandable with links in our name. So we changed the name to The Author Helper Suite. It reflects who we are and what we provide. It also sets expectations that we'll continue to add tools, which is in our DNA. The ReaderLinks name now belongs solely to our link features.  Welcome to The Author Helper Suite!